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The Seven Pillars of Prospecting: #1 Numbers


1st Pillar of Prospecting: Numbers

Hi Benedict,


On almost a daily basis my clients will ask me if I have a golden bullet for their prospecting and direct marketing campaigns. Historically, my response would have been that there was no such thing, but after quietly launching Agent Prospects to the market two years ago, we have begun to harness what we believe to be the framework, and secret formula for a successful prospecting campaign.


The most important part of prospecting is, as the people at Nike would say, to 'just do it'! Just doing it however doesn't mean charging in like a bull in a china shop, and demanding business. It is about earning the right to the vendors business, being respectful, and also being consistent. 

It is also worth bearing in mind that if you're not doing it, someone else will be prospecting your stock, so get ahead of your competitors and start taking action. 


In this upcoming series entitled 'The Seven Pillars of Prospecting', I will share with you the techniques, and advice that will help you deliver a truly renewed and reinvigorated prospecting campaign for your agency. 


Our first pillar is Numbers. Watch the video here.

Kind Regards, 

Richard Rawlings

Watch Video

Agent Centric, First Floor, 119 Promenade Cheltenham, Gloucestershire GL50 1NW United Kingdom  


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Agent Centric, First Floor, 119 Promenade Cheltenham, Gloucestershire GL50 1NW United Kingdom


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