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Put in an Impossible Position, Subway Is Navigating It as Well as Possible, Experts Say

If your well-known spokesman ends up being convicted of a crime, the solution is easy: Fire him, and condemn his actions. But what's a brand to do when its best-known customer is tangled up in a child-porn ...
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Advertising & Branding
July 08, 2015
Brand is distancing itself from Jared Fogle without placing blame
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If your well-known spokesman ends up being convicted of a crime, the solution is easy: Fire him, and condemn his actions. But what's a brand to do when its best-known customer is tangled up in a child-porn ...
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The real meaning of fist bumps and smiley faces
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They smash their limitations in latest Leo Burnett spot
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Last summer, Procter & Gamble's Always scored a big hit with its stereotype-crushing "Like a Girl" ad, which then got a slot on the Super Bowl. Now, the feminine products brand is back with another ...
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Takes real-time video messaging a step further
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Meerkat just made real-time video more interactive, unveiling a feature today called Cameo that lets users invite friends on the mobile app to take over their livestream. And it seems to have a lot of branding potential.
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What are you teaching your children?
By David Kiefaber
Next up in our Kids Behaving Inappropriately series, BBDO Berlin got a bunch of children to yell extremely dirty words to make a point about Smart cars, and how they can lead to a more calm, lighthearted temperament.
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Not her most enjoyable day
By Tim Nudd
Glamour is getting good at video content tied to its cover models and other interviewees. A couple of months ago, we got Anna Kendrick's take on Reddit's Shower Thoughts. And in the weeks since then, the ...
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