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UK Weekly | August 2nd 2015
Insight you may have missed
Cecil the lion's killer: A PR brief too hot to handle? Cecil the lion's killer: A PR brief too hot to handle?
J Austin & Associates was catapulted to worldwide attention after taking on American dentist Walter Palmer as a client to help him deal with the backlash for killing Cecil the lion during a hunting trip.
Three golden oldie PR tactics that we're overlooking Three golden oldie PR tactics that we're overlooking
New PR techniques are great but you should make sure you get some of the oldest tactics right first.
Hulk Hogan controversy: Can reputations be resurrected? Hulk Hogan controversy: Can reputations be resurrected?
Hulk Hogan is the latest high-profile celebrity to be embroiled in race-related controversy after recordings of him making racist remarks were leaked by The National Enquirer.
Policing the blurred lines of 'control' between editorial and advertorial Policing the blurred lines of 'control' between editorial and advertorial
Recent breaches of the Committee of Advertising Practice code by bloggers show that the line between editorial and advertorial is being policed and PRs should be mindful of this when planning campaigns.
From McDonald's to Ikea, 7 of the best emoji marketing campaigns From McDonald's to Ikea, 7 of the best emoji marketing campaigns
It's the world's fastest-growing digital language, and brands are beginning to build it into their marketing campaigns in their attempts to target Millennials, say Mark Middlemas, director of communications at RadiumOne, and Millennial marketing intern Aidan Lonergan.
Views from our contributors
Alex Robertson on the general election and the challenges of getting a million people to do something Alex Robertson on the general election and the challenges of getting a million people to do something
The Electoral Commission's comms director, a keynote speaker at this November's PRWeek Leaders in Communications event, talks about his journey from Transport for London to dealing with the challenges of the recent general election.
Why silence, not fundraising tactics, sunk GoGen Why silence, not fundraising tactics, sunk GoGen
The demise of GoGen last weekend was an object lesson in the dangers of not refining your crisis comms response.
Is Ashley Madison's crime being caught with its servers round its ankles? Is Ashley Madison's crime being caught with its servers round its ankles?
The owners of the Ashley Madison website have a reputational crisis on their hands and some might argue they got what they deserve.
Healthcare communications: The buzz of It Healthcare communications: The buzz of It
Healthcare comms has a role in tackling falling life expectancy in Western societies and creating a more joined-up care system.

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