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UK Weekly | August 23rd 2015
Insight you may have missed
How widespread is case study fakery in the PR and comms industry? How widespread is case study fakery in the PR and comms industry?
The 'sweaty-gate' affair together with the Department for Work and Pensions' fictional case studies might suggest such fakery is alive and well in PR and comms land, much to the chagrin of the industry. But journalists are also complicit in this game, leaving readers to guess whether the subjects of so-called 'real life' stories are just playing a part. How widespread is the practice and can it ever be justified, asks Ian Griggs.
Flack on Friday: 'Sweaty-gate', DWP & Morrissey, British Airways, The Romans Flack on Friday: 'Sweaty-gate', DWP & Morrissey, British Airways, The Romans
Flack is back, in a new, regular Friday slot. This week there's some sober thinking on 'sweaty-gate'; an insight into the dangers of not checking email attachments; and channelling Morrissey for the DWP fake case studies incident.
Crisis communications lessons from 'Game of Thrones' Crisis communications lessons from 'Game of Thrones'
Some communications tips to help your brand avoid a public execution.
Social media get serious when it comes to crisis planning Social media get serious when it comes to crisis planning
Social media may be the latecomers to the party but they have established themselves more quickly than any previous media, and getting the serious side right could be a matter of life and death, writes Nightingale's Lorraine Homer.
Morrisons' 'Milk for Farmers' range is a smart PR move Morrisons' 'Milk for Farmers' range is a smart PR move
As the crisis affecting the dairy industry mounts, retailers are at last taking action in support of Britain's dairy farmers - but are some of them acting too late, asks Smarts Illuminate MD Rebecca Scully?
Views from our contributors
'Sweaty-gate': Calling time on PR bullshit 'Sweaty-gate': Calling time on PR bullshit
The row over the Press Association having to pull a story after the case study was found to be a PR firm's employee is anything but a storm in a teacup, argues CIPR president-elect Rob Brown.
'Sweaty-gate' is a storm in a teacup. Nobody outside PR land cares 'Sweaty-gate' is a storm in a teacup. Nobody outside PR land cares
The Press Association was forced to pull a 'real life' story after the case study turned out to be the employee of a PR firm but this is all a storm in a teacup, writes Andy Barr, co-owner of 10 Yetis.
Are public sector comms pros unhappy? You won't find me crying in my soup Are public sector comms pros unhappy? You won't find me crying in my soup
Every sector of the public purse is being squeezed and fire service comms is no exception, creating a challenge for practitioners, writes Nottinghamshire Fire and Rescue Service's head of comms Bridget Aherne.
White hat hackers: carrot or stick? White hat hackers: carrot or stick?
So-called 'white hat' hackers could just be the guardian angels you never knew you had, so should corporations punish or reward 'good' hackers, asks Robert Bownes at data science consultancy Profusion.

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