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Burnham and comms chief tweet rebuttal to Sun story, PRCA to grill Fuel PR over 'Sweaty-gate', Flack on Friday

UK Daily
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UK Daily | September 11th 2015
Nine things you need to know today
1. Burnham and his comms chief use Twitter to rebut Sun 'cash for access' report
2. Fuel PR to face PRCA grilling over 'Sweaty-gate' case
3. H+K triples LatAm footprint with Ideal acquisition
4. Watch: Guinness tells Gareth Thomas' extraordinary story ahead of the Rugby World Cup
5. Muckle Media buys Platform PR as it targets major expansion
6. Your call: Apple's latest event - Can't miss? Or couldn't care less?
7. Cats Protection hires Smoking Gun as first retained PR agency
8. Record-breaking PR: Eurostar, Honda and WPP make new Guinness World Records
9. Emanate, Access Communications to merge at start of 2016
Afternoon reads
Jeremy Corbyn and the 'social' revolution Jeremy Corbyn and the 'social' revolution
The traditional media is bent on proving it is out of step with its visceral coverage of Jeremy Corbyn's campaign to become the next Labour leader, writes Andy Shaw of Kindred
Flack on Friday: Edelman, FleishmanHillard, Havas, CIPR, Robbie Williams Flack on Friday: Edelman, FleishmanHillard, Havas, CIPR, Robbie Williams
In Flack this week: An American PR adventure goes downhill, the name game at Havas PR, a right royal brandjacking, and sweet moves at Edelman.
A nudge and a think: Applying behavioural science in PR A nudge and a think: Applying behavioural science in PR
Big data, social listening and Google analytics are bringing some science to the art of PR, but while our industry can confidently advise on the right digital tools to capture data, we have less to say on how that data should be used, writes Simon Maule of Linstock
Five things you may have missed
1. PR and CSR departments? Ditch them, says former BP chief Browne
2. The balancing act of brand and reputation: finding the comms sweet spot
3. Marcoms masterclass? Apple launch puts share price down but buying intent up
4. Petition launched urging BrewDog to pull "offensive" campaign
5. Rugby World Cup #WearTheRose campaign and new accounts boost M&C Saatchi PR divisions

Local Communications Manager - East Anglia , Tesco
Competitive, Hertfordshire
Head of Consumer PR , Tesco
Competitive, Hertfordshire
Senior Engagement Officer , Dorset Police
Grade F (£25,401 to £29,880), Dorset Police HQ, Winfrith, Dorchester, Dorset, DT2 8DZ
Internal Communications Executive , British Airways
Competitive salary, Heathrow
PR Account Executive – Growing International PR Company , Recruit Recruit
£20,500 - £26,500 dependent on experience, London (Greater)
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