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PRWeek Asia - | New leadership for Fortune PR | CEOs 'don't know how to apply PR' | VanderMolen's Edelman exit confirmed | Rapid-fire review of the PR Week

PRWeek Asia - The Mix
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PRWeek Asia - The Mix | September 22nd 2015

The Mix is a weekly bulletin from PRWeek Asia, offering a selection of free articles, plus a look at the content available only to subscribers.

This week's mix
New leadership at Fortune PR as Indira Abidin steps down as CEO New leadership at Fortune PR as Indira Abidin steps down as CEO
Ati Muchtar named as the new CEO, with Abidin joining the board of directors
Finsbury: CEOs understand the value of PR, but not how to apply it
Only 16% of CEOs surveyed said their companies have a dedicated chief communications officer in place.
DJE Holdings' vice chairman VanderMolen departs DJE Holdings' vice chairman VanderMolen departs
The departure of VanderMolen, Edelman's former Asia-Pacific president, follows the firm's troubles in China.
The PR week: The good, the bad and the bizarre from the last seven days The PR week: The good, the bad and the bizarre from the last seven days
Your rapid-fire review of the global goings-on in PR, as viewed by PRWeek Asia head of content Gary Scattergood.
The Hoffman Agency wins PR deal for Nutanix's Asia expansion The Hoffman Agency wins PR deal for Nutanix's Asia expansion
Agency will oversee content development and media and stakeholder engagement
Johnnie Walker appoints Smarts Communicate for global marketing campaign Johnnie Walker appoints Smarts Communicate for global marketing campaign
Diageo's Scotch whisky brand, Johnnie Walker, is working with Smarts Communicate on its largest ever global marketing campaign, which features former Formula One World Champion Jenson Button and actor Jude Law.
Follow @PRWeekAsia on Twitter
 

PRWeek has a new Twitter feed specifically for Asia-Pacific. @PRWeekasia will feature links to latest news, insight and opinion from across the region. It joins PRWeek's other regional twitter accounts, @PRWeekUS and @prweekUKnews , as well as a global account @PRWeek .

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For PRWeek subscribers only
1. Uber CEO Travis Kalanick says he's learning to tell the brand story
2. Shell VP talks Greenpeace, reputation, Arctic drilling and renewable energy
3. Henderson Global Investors hires FTI Consulting for near-global brief
4. State visit rife with symbolism, comms subtleties for Xi, Obama
5. Richard Edelman announces part-time return to Chicago office
6. Why the PR industry should thank Jeremy Corbyn
   

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