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EMarketer Daily - UK Female Digital Shoppers Are Big Browsers but Smaller Spenders

This year, according to eMarketer's first-ever estimates of mobile phone messaging app usage around the world, nearly 93 million people in Central and Eastern Europe will use such apps at least monthly. That's up 49.3% over 2014 usage levels—the highest growth rate of any region in the world.
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December 10, 2015

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UK Female Digital Shoppers Are Big Browsers but Smaller Spenders

We know that UK consumers are heavily into digital shopping. When it comes to gender splits, though, while females may spend more time shopping online, they spend less than their male counterparts. Full Article

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How to Master Remarketing in an Omnichannel World

Right now, prospects are visiting your website and calling into your contact center. Most of them won't convert. In a week, 40% will lose interest. Download the MAKING IT WORK: Mastering Remarketing in an Omnichannel World eBook to learn how to quickly re-engage hot leads and prospects, across multiple channels!


Americans Cutting the Cable TV Cord at Increasing Pace

A growing percentage of American households are cutting the cable TV cord each year, according to eMarketer's first forecast for the pay TV market. In 2015, 4.9 million US households will unsubscribe from traditional pay TV services, a jump of 10.9% over last year. Full Article

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Introducing Numbers—a new tool from eMarketer

Interact with our data like never before. With Numbers, you can create your own eMarketer charts, instantly. By comparing any metrics you want side by side, you can recognize relevant trends—and see where they're projected to go. See Numbers now

Do Company Ethics Affect Purchase Decisions?

Consumers might not reward a company they believe is ethical, but many are likely to punish a company they perceive to be unethical, according to an April 2015 study. Full Article

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Please contact us with any comments or questions at questions@spamdex.co.uk. Spam Archive is a non-profit library of thousands of spam email messages sent to a single email address. A number of far-sighted people have been saving all their spam and have put it online. This is a valuable resource for anyone writing Bayesian filters. The Spam Archive is building a digital library of Internet spam. Your use of the Archive is subject to the Archive's Terms of Use. All emails viewed are copyright of the respected companies or corporations. Thanks to Benedict Sykes for assisting with tech problems and Google Indexing, ta Ben.

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