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EMarketer Daily - Which Music Formats Do UK Internet Users Listen To?

Radio is the most popular means of music consumption among UK internet users, according to November 2015 data. CDs are still No. 2, but free streaming content is slightly less common.

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December 31, 2015

In observance of New Year's Day, the next issue of the eMarketer Daily Newsletter will arrive on Sunday, January 3.
Which Music Formats Do UK Internet Users Listen To?

Radio is the most popular means of music consumption among UK internet users, according to November 2015 data. CDs are still No. 2, but free streaming content is slightly less common. Full Article

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Are you effectively leveraging data to ensure the success of your marketing strategies?

In Visual IQ's latest Data-Driven Marketing eBook, 29 industry experts share advice on how to transform a traditional marketing organization into a successful, data-driven marketing organization. Download it for free now

Marketers Expect Their Businesses to Be More Mobile in Two Years

Almost two-thirds of businesses are currently less than 20% mobile, according to a Q4 2015 survey. In the next two years, however, execs expect a larger percentage of their organization to be mobile as their audiences continue moving in the same direction. Full Article

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Download: Digital Media Usage - Infographic Snapshot of 2016

Wondering how next year's digital media usage trends will differ from this year's patterns? Download eMarketer's Snapshot for infographics illustrating social media, video viewing, tablet mcommerce and tablet and smartphone usage figures for 2016. Receive my copy.

Marriott's Virtual Reality Transports Guests 'Around the World'

Virtual reality has the potential to transform traditional marketing and advertising efforts into fully immersive experiences across different industries. In the travel industry, where experiencing a foreign location is the nature of the business, virtual reality can be particularly powerful. Michael Dail, vice president of global brand marketing at Marriott Hotels, spoke with eMarketer about the brand's virtual reality endeavors. Full Article

Michael Dail
Vice President, Global Brand Marketing
Marriott Hotels

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eMarketer announces the launch of Numbers, a customizable charting tool that allows users to tell compelling data stories quickly and easily.


March 20-22, 2016, Singapore
eMarketer is a research and media partner of Festival of Media Asia Pacific.
December 6-9, 2015, Scottsdale, AZ
eMarketer is the official research partner of the 2015 iMedia Agency Summit.

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