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EMarketer Daily - Eastern European Tablet Market Grows by Double Digits

The tablet population in Central and Eastern Europe will reach nearly 80 million this year, eMarketer estimates, as the markets in Turkey, the Czech Republic and Russia continue growing at double-digit rates.
 
 

Eastern European Tablet Market Grows by Double Digits
 

The tablet population in Central and Eastern Europe will reach nearly 80 million this year, eMarketer estimates, as the markets in Turkey, the Czech Republic and Russia continue growing at double-digit rates. Read Article

 
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Agenda Announced - eMarketer Attention! London 2016

Join us on June 7 for eMarketer's half-day event at The Brewery, London for an exciting agenda with speakers from Facebook, GE, Salesbrain and more! Prepare to think differently about capturing, keeping and maximizing consumer attention.

Register here to get your early-bird tickets now.
US Advertisers Are Investing Heavily in Programmatic, but Obstacles Remain
 

Programmatic advertising, an automated method of buying, selling or fulfilling advertising, already accounts for more than half of US digital display ad spending. Rapid growth and adoption of programmatic advertising in areas such as video and mobile are trends in their own right, but they aren't the only advancements buyers and sellers need to know about when it comes to ad automation. Read Article

 
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Live Webinar: Delivering the Online Experience Shoppers Expect

Join Akamai and Forrester to learn about what it means to deliver a truly innovative eCommerce experience in 2016. Hear about increased competition amongst retailers, how to provide a seamless mobile experience, creating responsive sites, and more.

Tuesday, April 5th, 12:00pm EST. Register now!
College Students Want Targeted Social Ads
 

Internet users often claim not to like ad targeting, yet also say they like clicking on ads for products and services they need. College students, for example, say those are the most attractive social media ads to click on. Read Article

 
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Exclusive for eMarketer Customers
Indonesia No. 3 in Messaging App Usage in Asia-Pacific
 

Indonesia is the third-largest market for messaging app usage in Asia-Pacific, behind only China and India. eMarketer expects the country’s messaging app user base to surpass 62 million in 2016, and to swell a further 46% by 2019. BlackBerry Messenger (BBM) still holds sway over the market, thus far keeping larger players WhatsApp and WeChat at bay. Read Brief

 
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Dads Want to See More Ads That Depict Them with Dignity
 
David Iudica, senior director of strategic insights and research at Yahoo, talks about research that shows fathers are far more competent at parenting tasks than ads show them to be. Read Interview
 
An interview with:
 
David Iudica
Senior Director, Strategic Insights and Research, Yahoo
 
 


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Please contact us with any comments or questions at questions@spamdex.co.uk. Spam Archive is a non-profit library of thousands of spam email messages sent to a single email address. A number of far-sighted people have been saving all their spam and have put it online. This is a valuable resource for anyone writing Bayesian filters. The Spam Archive is building a digital library of Internet spam. Your use of the Archive is subject to the Archive's Terms of Use. All emails viewed are copyright of the respected companies or corporations. Thanks to Benedict Sykes for assisting with tech problems and Google Indexing, ta Ben.

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