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EMarketer Daily - Media Time Will Tilt Digital in France in 2017

Next year will mark a major milestone for media consumption in France. According to eMarketer’s latest forecast of time spent with media, the average adult will spend more time with digital media per day than TV, a first for that country. And device usage will pass a significant milestone.
 
 
Media Time Will Tilt Digital in France in 2017
 

Next year will mark a major milestone for media consumption in France. According to eMarketer’s latest forecast of time spent with media, the average adult will spend more time with digital media per day than TV, a first for that country. And device usage will pass a significant milestone. Read Article

 
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eMarketer Webinar: Key Digital Trends for 2017

Is your business ready for 2017? How much do you really know about the key challenges that you’ll face next year? Join eMarketer for a special webinar—the 7th edition of our annual prediction of key trends in the digital marketplace including Ad Blocking, AI, App Usage, Generation Z and more!

Reserve my seat.
Newer Smartphone Models Help Drive Mobile Payments Usage
 

Using a mobile phone to pay for a purchase at the physical point of sale is by no means common in the US. But as more people upgrade to smartphones with built-in mobile wallets and as merchants’ acceptance of mobile payment technology grows, the number and total value of such payments will continue to record large gains through 2020. Read Article

 
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StatPack Download: US TV & Video Advertising and Consumption

Looking for stats on the evolving landscape of US TV and video advertising? Download eMarketer's StatPack for over 40 pages of charts, key stats, trends and forecasts that you can keep at your fingertips all year long.

Receive my copy.
Social Influencers Say It's Really Not Just About the Money
 

When considering teaming up with a brand, social influencers say they consider a variety of factors, but mainly they just want to be sure the brand’s values line up with their own. Read Article

 
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These Are the App Categories Hispanic Users Want in Spanish
 

 
Download: US TV & Video Advertising and Consumption StatPack
 

eMarketer has produced a StatPack on the evolving landscape of US TV and video advertising and consumption. The StatPack contains over 40 pages of charts, key stats, trends and forecasts that you can keep at your fingertips all year long. Receive My Copy

 
 
 


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