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EMarketer Daily - Out-of-Home Advertising Continues a Pivot to Digital

This year, 43% of out-of-home ad spending in the UK will be digital, up from 38% in 2016.
Out-of-Home Advertising Continues a Pivot to Digital

This year, 43% of out-of-home ad spending in the UK will be digital, up from 38% in 2016. Read Article

Download: Connected Consumer Roundup

With consumers accessing the internet from multiple screens, companies like Hyundai and Sonos are finding innovative ways to reach them across devices. This Roundup will help you understand which devices are most used, how consumers are using them and what newer technologies are catching on.

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January Sales Losing Appeal Among UK Shoppers

Confirming one of the fears of retail traditionalists, widespread discounting in the run-up to Christmas is changing the way UK consumers shop in the immediate post-holiday period. Read Article

[Webinar Download] Beyond BuzzFeed: The Future of Digital Media

There are thousands of digital media startups but only a handful like SnapChat, BuzzFeed, and the Skimm have found their niche. Get CB Insights' research to see the latest trends, investments, and emerging players in digital media.

Download the webinar now.
For Netflix, Original Content Is the New Black

As it digs into markets around the globe, Netflix doubles down on its original content production. Read Article

Five Retail Tech Trends that Emerged at the 'Big Show'

The theme of the show was technology as retailers grappled with the challenge of meeting online competition. Read Article

Average B2C Ecommerce Order Value Plummets in France

Since peaking in 2010 at €93.1 ($103), average order values have fallen each consecutive year. But ecommerce sales have grown consistently. Read Article

Recommended Reading: January 19, 2017

eMarketer's scan of the key developments of the day, plus data to make sense of it all. Today's topics: Instagram launches live video in Europe; Former Microsoft AI exec joins Baidu; and more. Read Article

New in eMarketer PRO this week:

Report: Digital Video Advertising Best Practices 2017
Report: Worldwide Digital Video Viewers: eMarketer's Estimates for 2016–2020
Report: B2B Mobile Marketing and Advertising 2017
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Please contact us with any comments or questions at Spam Archive is a non-profit library of thousands of spam email messages sent to a single email address. A number of far-sighted people have been saving all their spam and have put it online. This is a valuable resource for anyone writing Bayesian filters. The Spam Archive is building a digital library of Internet spam. Your use of the Archive is subject to the Archive's Terms of Use. All emails viewed are copyright of the respected companies or corporations. Thanks to Benedict Sykes for assisting with tech problems and Google Indexing, ta Ben.

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