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YOUR MEDIA MORNING: Marissa Mayer hangs by a thread

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FORMER GAWKER & COSMOPOLITAN.COM EDITOR WILL RUN NEWS AT GENIUS: Genius has hired former Gawker editor Leah Finnegan as managing news editor, the annotation start-up announced today. Hiring Finnegan — a former features editor at Gawker who most recently served as interim executive editor at — is part of a renewed push by Genius into general news content.

WALL TO WALL POLITICS IS DOING WELL FOR CNN:  CNN has turned the genre into a powerful supplement — if not antidote — to the often-acrimonious debates: long, seemingly informal conversations in which candidates can be pressed at length, but can also take the opportunity to get their points across without being sniped at or interrupted, and to show more than a little personality and charm. They have also become a moneymaker for CNN: More than 2.3 million tuned into the Greenville town hall.

ISIS THREATENS THE CEOs OF TWITTER AND FACEBOOK: A video purportedly made by supporters of the Islamic State has made direct threats against Facebook CEO Mark Zuckerberg and Twitter CEO Jack Dorsey for combating terrorism on their Internet platforms. The 25-minute propaganda video was released by a group calling itself “the sons of the Caliphate army.” In it, photographs of both tech leaders are targeted by bullets.

VOX MEDIA AND NBC-UNIVERSAL TEAMING UP ON "AMERICAN NINJA WARRIOR" BLOG: When Comcast Corp. ’s NBCUniversal invested $200 million in Vox Media last year, executives from both companies touted the potential for collaboration between the TV giant and digital media upstart. One element of that partnership is coming into sharper focus. Vox Media’s SB Nation, which hosts a network of sports sites focused on various topics and teams, will launch a new digital property dedicated to “American Ninja Warrior,” the reality obstacle-course program that airs on NBC.

TIME INC'S SPORTS ILLUSTRATED GETS ITS OWN CABLE CHANNEL: Time Inc. has struck a deal to rebrand and build two Asian sports pay TV channels as Sports Illustrated, marking the magazine brand’s first major return to television in more than a decade. The multiyear licensing, programming and operations deal is with Hong Kong-based All Sports Network Ltd., a closely held operator of two channels that carry an array of sports programming including the National Football League, National Hockey League and Nascar. 

ELITE DAILY THREATENS CONTRIBUTORS WHO LISTS THE SITE AS THEIR CURRENT EMPLOYER ON LINKEDIN: Elite Daily sent an email to all of their contributors, warning them that “submitting contributing content to Elite Daily does not make you an employee for Elite Daily” and that anyone who lists themselves as such as Linkedin will have their contributor account suspended. In the memo signed by “the contributing writer team,” it’s says they’ve noticed this applies to “an abundance” of contributors and that Linkedin will also be directly contacted regarding those who fail to comply.

BUSINESSINSIDER.COM'S EXECUTIVE EDITOR OPTS OUT FOR GIG AT A CABLE NEWS NETWORK: Jay Yarow  has been executive editor, overseeing the day-to-day operations, for nearly a year. Before that, he was deputy editor, running the technology vertical and overseeing 16 reporters. He was also a senior editor at Business Insider and interned at BusinessWeek magazine.

VOGUE CHINA LAUNCHING PRINT MAGAZINE FOR MILLENNIALS (OF COURSE) CALLED VOGUE ME: The new magazine was inspired by the Chinese language Vogue Mini app launched last year, whose digital content targeted the Middle Kingdom’s young, post-Nineties generation. Known as the “cool” generation, post-Nineties consumers are focused on individualism and are influenced by the opinions of their peers rather than authority, unlike older age groups, according to Vogue China editor in chief Angelica Cheung.

HERE IS AXEL SPRINGER'S ANSWER TO FACEBOOK'S INSTANT ARTICLES: German publisher Axel Springer is wary of being overly dependent on third-party platforms for traffic — and is fighting back by launching its own news aggregator platform, Upday, borne out the publisher’s partnership with Samsung. In September, Upday launched in beta and now has around 1,200 publishers on board — including The Economist, The Daily Telegraph, Le Figaro, Der Spiegel and Axel Springer publications — all eager to take a stand against platform offerings like Facebook’s Instant Articles and Apple News. During this test period, Upday claims users were spending over two hours a month using the platform.

NEW YORK MAGAZINE IS LATEST PUBLICATION TO "GET SERIOUS" ABOUT VIDEO:  New York Media, which owns New York magazine as well as websites Vulture, The Cut, Grub Street and Science of Us, plans to produce a lot more video going forward — with a focus on distributing the content on social platforms. “Until the past few months, I admit to being a video skeptic in terms of how to do video — especially on a site that is not known for video — in a way that works as a business,” said Michael Silbermann, general manager of digital at New York Media. 

NEWSLETTERS ARE BACK, EVEN THOUGH THEY NEVER REALLY WENT AWAY: Though it seems absurd in some ways to talk about an “email newsletter resurgence” in 2016, especially given that they never actually went away, there’s a certain kind of newsletter that’s seen renewed adoption in recent years. Though they served as a vital medium for independent writers in the late 1990s, the advent of Web 2.0 resulted in many would-be newsletter scribes launching blogs instead. While brands continued to leverage email in their marketing — and publications provided options for readers to subscribe by email — there were few high-profile newsletters that launched as standalone entities. During this time blogs served as a vital counterpoint to the mainstream media, and we saw the emergence of powerful independent voices who went on to build sizable readerships and influence: Josh Marshall. Andrew Sullivan. John Gruber. Michael Arrington.

INTERNATIONAL BUSINESS TIMES NAMES UK EDITOR IN CHIEF: IBT Media, in its constant expansion mode, has named an Editor in Chief for International Business Times' UK edition. John Crowley who will be based in IBT's Canary Wharf office was most recently the Digital Editor EMEA at The Wall Street Journal.

INSTAGRAM NOW HAS 200K ADVERTISERS: Five months ago, Facebook began trying to transform its picture-sharing app, Instagram, into a money-making business. Since then, Instagram has attracted more than 200,000 advertisers, the company announced Wednesday, a clear sign of its potential for significantly contributing to Facebook’s revenue. Instagram opened its platform to a couple of hundred advertisers in June, the company said, and by September had opened the app to anyone wanting to purchase an ad. Three-quarters of its advertisers are now outside of the United States, the company said.

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