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Buzzworthy Programs to Increase Referrals and Sleek Design

2015 Senior Housing News Innovation Email
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The Innovation Series
OCTOBER 19, 2015
Uber Meets Amazon in Senior Living Service Platform
Keeping senior living communities running at peak efficiency is no small challenge. These buildings or campuses often are vast, and managing them involves a long ledger of service tasks and costs - involving everything from keeping drains clear to making sure fire alarms are operational. In fact, service costs account for about 16% of the budget at ... Read More »
The Cheerleader Effect: Buzzworthy Programs Increase Senior Living Referrals
Bland walk-throughs and lackluster meet-and-greets as senior living sales and marketing go-tos are things of the past. Now, providers are stepping into the surrounding community in an effort to change perceptions on aging and boost occupancy, namely through locally focused marketing strategies. From a senior cheerleading squad that performs at a nearby university’s football halftime …Read More »
The Innovation Series Callout
How Sleek Design Is Transforming Senior Living Tech
The magic of technology isn't only for the young and bold. As the largest demographic group of Americans enters retirement, many entrepreneurs are creating new designs to make life easier and more comfortable for seniors. One of the latest products that has created a lot of buzz in the tech world is the Apple Watch, Read More »
How One Innovative Provider Could 'School' Its Competition
It's not unusual for senior living communities to partner with local schools and colleges to offer their residents educational programming, but one forward-thinking provider is taking the idea a step further and turning into a "university" itself. The educational initiative has increased resident engagement in programming with very little overhead - and the provider believes that …Read More »

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